by Philip Yaffe At first glance mathematics and persuasive communication – writing, and particularly public speaking - would seem to have little in common. After all, mathematics is an objective ...

by Philip Yaffe You may not have thought about it, but newspapers provide the best examples of clear, concise, dense (factual) writing you can find anywhere. Otherwise people wouldn’t read them. ...

by Philip Yaffe Native English-speakers are increasingly exhorted to learn foreign languages to play a more effective role in globalisation. However, we tend not to learn foreign languages for thre...

by Philip Yaffe Recommending that you stop writing press releases and start writing news releases is not a play on words. It is sound advice. In common parlance, “press release” and “news r...

by Philip Yaffe What you are about to read will probably sound familiar. Indeed, it has been said many times before. However, I believe this formulation is original and may help you better appl...

by Philip Yaffe “I know that half the money I spend on advertising is wasted. The problem is, I don’t know which half.” This succinct resume of the advertiser’s dilemma is often attributed t...

by Philip Yaffe Anyone who has travelled outside his own country is aware of the thrill—and frustration—of dealing with foreign languages. The thrill comes from the fact that the languages ar...

GOING ONLY FOR BRANDING Do you stick only to the top name job boards or portals? If yes, you are denying your chances of getting into specialized positions. Specialized groups or non-enterprise compa...

The process of advertising and marketing products and services online is commonly referred to as Internet marketing. Popular modes of online marketing include Search Engine Marketing (SEM), affiliate ...

A Consultant could be an Expert about Absolutely Anything calling you a “consultant” demands further clarification. A consultant who… What specific problems do you handle? And who needs what you kn...

by Philip Yaffe I am an American living in Belgium since 1974. Ever since arriving here, I have been hearing the mantra “To be a good European, you should learn several languages”. Almost from th...

by Philip Yaffe I recently did an Internet search for “clear writing” and frequently came up with the same list of “10 principles of clear writing”. Each one is a piece of very good advice; howev...

by Philip Yaffe For most educated persons, Murphy’s Law is the fundamental law of the universe, even more important than birth, death and gravity. In its purest form, Murphy’s Law says: “Anyt...

by Philip Yaffe For most educated persons, Murphy’s Law is the fundamental law of the universe, even more important than birth, death and gravity. In its purest form, Murphy’s Law says: “Anyt...

by Philip Yaffe If you can tell a joke well, you already possess many of the skills you need to write a persuasive marketing plan, sales letter, financial report, new product proposal, etc. Equal...

Jarrow Formulas Germanium Ge-132, 100 mg, 30 Caps Jarrow Formulas Germanium Ge-132 is pure, organic germanium. Jarrow Formulas Germanium Ge-132 has been found to be an impressive immuno-stimula...

by Philip Yaffe How often have you attended a presentation where great attention apparently went into designing the slides - and apparently none into how they were used? Or the speaker played wit...

by Philip Yaffe Have you ever heard the adage that communication is only 7% verbal and 93% non-verbal, i.e. body language and vocal variety? You probably have, and if you have any sense at all, y...

Same Day Payday Loans are the most convenient way to overcome short term financial crisis easily. Such loans will help you by generating instant cash when you require urgent cash. You need not to plac...

In today’s market, hospitals, clinics, group medical practices and individual healthcare professionals with effective websites have a competitive edge. Traditionally most of the growth in Medical p...

A pro forma for a startup urgent care offers an opportunity to review the tasks that you will need to complete. -Opportunity:What providers of urgent care and occupational medicine exist in your comm...

Living in the United States today is not without its challenges, financially speaking. In an article dated March 9, 2008 Reuters reported that the average price for gas is $3.20 per gallon and it is i...

by Philip Yaffe When I am introduced at social gatherings, the host or hostess usually says: "Hi, I want you to meet Philip Yaffe. He is a professional writer." I almost always get the same respo...

Before selling something online, read this first! Here is advice on how to have a positive online selling experience that could increase your potential for online selling success. First and foremo...

A brand is much more than a logo. It is the roadmap your business uses to define relationships with all stakeholders in a business—from customers to vendors to investors and employees. It helps direct...

Health savings accounts (HSAs) are wildly popular. Since their introduction in 2004, approximately 2.5 million Americans have enrolled in these so-called consumer-driven health plans. But, alas, HSA...

Today's busy couples let 'experts' do their child-rearing "Every time you pick your baby up ... every time you change her, bathe her, feed her, smile at her, she's getting the feeling that she belo...

by Philip Yaffe Part 1 of an occasional series I am a collector of quotations. I have been ever since I learned how to write, I mean professionally, not in primary school. I am particu...

by Philip Yaffe Part 2 of an occasional series I am a collector of quotations. I have been ever since I learned how to write, I mean professionally, not in primary school. I am particu...

by Philip Yaffe Part 3 of an occasional series I am a collector of quotations. I have been ever since I learned how to write, I mean professionally, not in primary school. I am particu...

South India is a place of Versatility. If you wanted to visit a place where expecting the people to be welcoming you with the brightest innocent smiles , straight away head ahead to South India. In ...

Internet connectivity in India has decreased when compared to the number of PCs in 2006-07. According to Internet and Mobile Association of India and IMRB report, the proportion of PC owners with Inte...

by Philip Yaffe Part 6 of an occasional series I am a collector of quotations. I have been ever since I learned how to write, I mean professionally, not in primary school. I am parti...

by Philip Yaffe Ever since it became popular, I have been hearing that writing for the Web is different from writing for print. I have always been skeptical of this assertion and now after year...

by Philip Yaffe Part 5 of an occasional series I am a collector of quotations. I have been ever since I learned how to write, I mean professionally, not in primary school. I am particu...

Let’s start from the basic… I’m pretty aware that you can find thousands of articles on web design, but how many exactly can help you learning the basics of web design and sharpening the web design...

What shows that sells! Letters are not enough to show up the things that you want to sell. Your web sites designing will show how professional is you and your business. Want to design such a web site ...

India is one of the most wonderful & beautiful tourist locations& is a land of mystical charm in the world. India wons the natural beauty with beautiful hills, many wild lives, natural sceneries and t...

South India is a place of Versatility. If you wanted to visit a place where expecting the people to be welcoming you with the brightest innocent smiles, straight away head ahead to South India.In sou...

In my experience and knowledge, any one who has a website gives priority to come in the first rank position with respective keywords and search phrases. Every one knows about the importance and benefi...

by Philip Yaffe "If you don't know what you are looking for, you are unlikely to find it, even if it's right in front of your nose." -- Anon We all write in hopes that our readers will unde...

by Philip Yaffe William Shakespeare was unquestionably one of the world's greatest poets and poetic playwrights. Arguably, his mastery of English far surpassed that of anyone else who ever put pe...

by Philip Yaffe Part 7 of an occasional series I am a collector of quotations. I have been ever since I learned how to write, I mean professionally, not in primary school. I am particu...

by Philip Yaffe We live in a cynical age where the values of truth, honesty and integrity seem to be in short supply. We are therefore always looking for examples of such values in action, espe...

by Philip Yaffe "Don't write short texts. Write concise ones." If you are puzzled by this admonition, it is probably because you have been led to believe that "short" and "concise" are sy...

by Philip Yaffe Part 7 of an occasional series I am a collector of quotations. I have been ever since I learned how to write, I mean professionally, not in primary school. I am parti...

by Philip Yaffe As any teacher knows, saying something once is tantamount to not saying it at all. People may recognize an idea the first time it is presented, but they almost never assimilate ...

by Philip Yaffe "I was 24 years old when I first began thinking and speaking in a foreign language. It was like being released from prison. I saw my cell door swinging open and my mind flying f...

by Philip Yaffe I was recently invited to a presentation by an accomplished speaker. Needless to say, his speech was well structured, his manner relaxed and confident, his eye contact and body ...

by Philip Yaffe Growing up in the United States in the 1950s, I was used to such things as inches, feet, yards; ounces (liquid and solid), pints, pounds, etc. Then I entered my first physics cl...

by Philip Yaffe It is a widely accepted adage that, "The older you get, the faster time seems to go." But why should aging have this effect? After all, there is the parallel adage that, "Time f...

by Philip Yaffe Part 9 of an occasional series I am a collector of quotations. I have been ever since I learned how to write, I mean professionally, not in primary school. I am parti...

Outsourcing A company is said to be outsourcing when it lets some external service provider to execute and manage a business process. This is also known as the Business Process Outsourcing or BPO. ...

If you want your website to see ranking success, then you need to make sure that your SEO experts are doing their best to provide you with search engine optimization that keeps up with today's search ...

If you want your website to see ranking success, then you need to make sure that your SEO experts are doing their best to provide you with search engine optimization that keeps up with today's search ...

There are two kinds of people in the animation industry today. First, those who run the Animation business and make money out of it. Second, those who work on the projects and make a living out of it....

by Philip Yaffe This is a story about a young man growing up in Los Angeles in the 1950s. He was a bit strange for a Californian of that epoch. He of course loved surfing, but he loved mathemat...

by Philip Yaffe If saying that good grammar can spoil good writing sounds like heresy, it was meant to. When I search the Web for writing tips, all too often the first bit of advice that ...

by Philip Yaffe According to the adage, “Travel is broadening”. In other words, when you leave your home and go somewhere else, your mind will expand because of the differences you will see. Fo...

by Philip Yaffe According to the adage, “Travel is broadening”. In other words, when you leave your home and go somewhere else, your mind will expand because of the differences you will see. Fo...

Read our Clinical Negligence Guide to see if you have a valid claim. If you have arrived at this page you are obviously concerned that a medical mistake has been made and you want to see if you can s...

Perhaps you have heard about how profitable membership sites can be. Perhaps you belong to several successful membership sites and would like to join this online business model. You can make a lot of ...

For the sake of efficiency, cost effectiveness and to focus on the core business companies world over are switching to outsourcing of IT security. It makes eminent sense too as the information securit...